Relaunched in Twitter

I’ve relaunched myself in Twitter.

In fact I registered in Twitter more than two years ago. Since then I didn’t spend much time to explore what Twitter could offer.  For me Twitter has been a source of spam mails. I received in my e-mail in-box many followers, but most of them are from people I don’t know with strange ID photographs.

I met some people in Lift ’09 who said they had found business via Twitter. I logged in again to know what I could do with it, but couldn’t figure out how to use it in such a positive way.

My perception of Twitter has been changed.

In January, I met a Japanese TV crew in Davos conference who was tweeting from her iPhone every time when she had a moment. Me — “She uses Tweet to send her fresh feeling from Davos real-time. It’s a good idea!”

Then at Lift ’10 this month, the organising group actively used Twitter to collect questions from the audience during the conference. The group also posted real-time tweets in the Lift web site. Me — “A communication life style is changing fast. I want to join them!”

Now my view on Twitter is completely changed.

I found a friend in Tokyo was involved in an interesting project on the future of the Internet. I read many exciting notes directly from TEDx Tokyo, and was naturally guided to videos posted at YouTube and many blogs of the participants.

I started following people and companies I’m interested in. Professor Joe Stiglitz is already there. I found Mr. Son, CEO of SoftBank, a challenger of Japan’s ICT (Information and Communication Technologies) business using Twitter and a video media which SoftBank owns, Ustream, smartly connected to dispatch power communications. easyJet, a major European low-cost airline whose evolution process I have been monitoring since its launch, alerted by tweet a closure of Gatwick and Stanstead airports, the airline’s major access to London.

I have changed my Twitter name and ID photo, too, as I wanted to present myself better to a cloud of people who might come across my tweets.

Despite all the above, I still anticipate strange followers to catch my Tweet name from time to time. I don’t run away from them. I’ll just block them. Any media is not free from annoying users. Black mails by posts and silent callers when you’ve picked up a phone. Twitter is not an exception.

I’m more interested in learning by doing a rich potential of this new media than shutting a door away from it.

See you in Twitter, too!

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Author: Yoshiko KURISAKI (栗崎由子)

I am Yoshiko Kurisaki, Japanese, executive consultant specializing in cross-cultural management between Europe and Japan. Being based in Geneva, I travel between Europe and Japan. Culture may be a stop factor in business. That said, if you go beyond that, culture is a vaIuable source of inspirations and innovation. I help European businesses to turn cultural barriers to innovation.   栗崎由子(くりさき よしこ)、ダイバーシティ マネジメント コンサルタント。二十余年間欧州の国際ビジネスのまっただ中で仕事をしてきました。その経験を生かし、日欧企業むけにビジネスにひそむ異文化間コミュニケーションギャップを解消し、国籍、文化、性別など人々の違いを資源に変えることのできるマインドセットを育てるための研修やコンサルティングを行なっています。文化の違いは”面倒なこと”ではなく新しい価値を生み出す源泉です。日本人の良さを国際ビジネスに生かしながら、違いを資源に変えて価値を創造しましょう。ジュネーブ在住で、日本とスイスを往復しています。

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